Subscription-Based Test Prep Platform Pedagogy Acquired By Vedantu
- BySheetal Sidhu | July 15, 2021
Edtech soonicorn Vedantu has acquired Ahmedabad-based e-learning platform Pedagogy for an undisclosed amount. The deal strengthens the former’s presence in the hyper-competitive test prep segment currently dominated by Unacademy.This is Vedantu’s second acquisition after Instasolv and will help the edtech startup strengthen its presence in the hyper-competitive test prep segment.Through this strategic partnership, Vedantu plans to make Pedagogy’s product accessible to its 40 million-plus students at an affordable price.
“In line with Vedantu’s core mission of ensuring the best learning outcomes for our students, this partnership will provide our students with access to the best, highly interactive books and courses. Pedagogy has tremendous potential and aligns with our vision of making quality learning accessible and affordable to all students across the country,” said Vamsi Krishna, Co-founder and CEO, Vedantu.
Pedagogy operates on a subscription model and offers online courses and interactive digital books for students preparing for competitive exams. It converts physical books into interactive content, including chapters, practice questions, mock tests, etc. “This is a huge win for students on Vedantu, Pedagogy, and our partners. It will also help battle piracy and help propagate the consumption of official content. This is the first step in creating a legitimate and new-age distribution network. Pedagogy aims to be the largest platform to access digital books and is targeting onboard content creators across multiple segments,” said Archin Shah, Founder and CEO, Pedagogy about the acquisition.
No comments:
Post a Comment